PSET

Principal Quality ETF

The Principal Price Setters Index ETF tracks an index of large-cap US firms with a high degree of pricing power. Holdings are selected by several fundamental and technical factors, and weighted equally within three tiers.


US

EQUITY

Active

MANAGEMENT STYLE

44.4 M

ASSETS UNDER MGMT

15 bp

EXPENSES
Fund Basics
Fund sponsorThe Principal Financial Group
CategoryUS
Asset classEquity
Websitelink...
Inception dateMar 21, 2016
Assets (mns)$44
Expense ratio15 bp
CurrencyUSD
Sector Breakdown
Fund Structure
RegulationOpen-End Investment Company
DistributionsQuarterly
Taxation1099
Stock selectionMulti-Factor
WeightingTiered
Holdings TransparencyFull
Derivatives-basedNo
Options availableNo
Currency hedgedNo
Fund of fundsNo
Top 10 Holdings
MICROSOFT CORP 7.6 %
APPLE INC 5.9 %
NVIDIA CORP 4.4 %
BROADCOM INC. 3.5 %
AMAZON.COM INC 2.4 %
NETFLIX INC 2.4 %
ALPHABET INC. CLASS C 2.0 %
INTL BUSINESS MACHINES CORP 1.9 %
BOSTON SCIENTIFIC CORP 1.8 %
FISERV, INC. 1.8 %
Constituent Breakdown
Number of holdings74
Herfindahl-Hirschman Index 224
Wgt avg mkt cap (mns)$747,024
Large cap (>$10bn)100.0%
Mid cap ($2-10bn)0.0%
Small cap (<$2bn)0.0%
Developed mkts.100.0%
Emerging mkts.0.0%
Country Exposure
UNITED STATES 93.5 %
IRELAND 5.9 %
Historical Performance


Standardized Performance (as of 03/31/2025)
 YTD1 YR2 YR3 YR5 YR10 YR20 YRIncep.
Price Returns -1.7% 6.3% 17.2% 9.9% 13.5% -- -- 12.3%
Dividend Yield -6.1% -8.4% -5.7% -3.8% 1.5% -- -- -0.2%
Total Returns -7.8% -2.1% 11.5% 6.1% 15.0% -- -- 12.1%
Ann. Volatility 16.2% 16.0% 14.9% 18.0% 21.4% -- -- 20.8%
Market Correlations
versus...BetaR-squared
S&P 5001.0296%
MSCI EAFE0.8463%
MSCI Emg Mkts0.6335%
Liquidity Measures
Avg. volume (000)13
Turnover1.9%
Avg. Bid/Ask (% of price)0.22%
ADV of underlying (mns)$86,386
Technical Indicators
Recent close$63.47
30d moving avg.$65.23
Annualized volatility18.2%
Relative strength (RSI)41
Short interest (ETF)0.2%
Short interest (underlying)1.6%
Distributions
Assets Under Management (mns)

Money Flows (mns)

Short Interest (as % of shares outstanding)

Long Money Flows (mns)

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Risk and Returns: PSET vs. Comps (1 YR)

Notes: Top 10 overlapping ETFs. Funds with insufficient history not shown. Some funds may overlap. Hover over data point for ticker symbol.

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Results & Estimates
  2020 2021 2022 2023 2024 2025E 2026E  
Sales per share -- -- -- -- -- -- --
  change (%) -- -- -- -- -- -- --
Earnings per share -- -- -- -- -- -- --
  change (%) -- -- -- -- -- -- --
Dividends per share -- -- -- -- -- -- --
  change (%) -- -- -- -- -- -- --
Book value per share -- -- -- -- -- -- --
  change (%) -- -- -- -- -- -- --
Return on Equity
Net Margins
EPS Revision Activity (6 mo. ago = 100%)
Compound Annual Growth Rates

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Valuation Metrics
  2024 2025E Fwd Est 2026E
Price-to-sales --x --x --x --x
Price-to-earnings --x --x --x --x
Price-to-cash flow --x --x --x --x
Price-to-growth --x --x --x --x
Price-to-book value --x --x --x --x
Yield --% --% --x --%
3.4 19.8 4.3 0.9% --
Based on closing prices from 4/23/2025
Historical Valuation Trends Sample data. Subscribe for access.

SHOWING:
Price-to-Earnings
PSET



Notes: Based on adjusted historical results for current fund constituents. May differ from results achieved by past fund constituents. Max P/E of 100x.

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ETF Research Center Rating

NEUTRAL

Average appreciation potential. A rating of NEUTRAL is assigned to ETFs with ALTAR Scores in the middle quintile (ranking between 40%-60%) of their category. This indicates that valuations adequately reflect the fundamentals of stocks in these funds.

ALTAR Score™

PSET

6.2%

Cat. Avg

6.1%


ALTAR Score™ Calculation

Category Overview
There are 960 funds in the US Equity category, with an average ALTAR Score™ of 6.1% and a standard deviation of 3.0%. PSET's ALTAR Score™ is approximately 0.0 standard deviations above the category average. This places PSET in the 51st percentile among funds in the category.
Sell Side Consensus Rating

Sell-side recommendations on the ETF's individual constituents

PSET
Peer Average
SELL
U/W
HOLD
O/W
BUY
Factor Scorecard

SIZE
VALUE
YIELD
MOMENTUM
VOLATILITY
QUALITY
Expense Analysis

Peer Group Active
US Equity ETFs
# of ETFs 308
Avg. Expense Ratio 67.1 bp
Std. Deviation 37 bp
PSET (15 bp) Percentile rank 9
Peer Group Expense Ratio Distribution


Total Cost of Ownership (TCO) Comparison
Expense (bp)
(A)
Avg. Bid/Ask (bp)
(B)
TCO (bp)
(A)+(B)
PSET 15.0 22.2 37.2
Peer Avg. 53.7 33.1 86.8
  For a detailed cost analysis of this and any other ETF use the TCO Comparison Tool .